Saturday, March 21, 2009

Agile Bazaar - March 26

Effective Agile Sales:
A Good Suit and a Great Pitch Just Doesn't Cut it Anymore


  • Mar 26 - Mar 26 06:00 PM - 09:00 PM
  • Pizzeria Uno - Newton

The agile community has tried for a decade to sell the agile approach reliably with mixed results. They seem to have been learning the hard way that agile is a complex sale—one which requires unanimous agreement from many buyers with differing goals. To maximize the probability of unanimous buy-in, you need to think strategy.

In this presentation, Niraj Khanna and J.B. Rainsberger will help us with strategy for selling the Agile approach.

For more details and directions to the event, see the Agile Bazaar meeting announcement.

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